Don’t Forget the Experience: Choose the Right Packaging
If you are not taking care of your customers, your competitor will. –Bob Hooey You’ve done it before, right? Visited a store or a website to purchase something you needed only to find it’s really difficult to spend your money? You weren’t able to find what you needed, or the process to buy it was […]
Environmentally Conscious Printing
FSC Certification Years of waste created by the development of products has moved people in many industries to search out effective ways to create their products with minimal impact to the environment. That includes the printing industry, whose participants may choose to take part in a process to become FSC certified. Here’s a quick look […]
Saving Your Sanity with a Reprint
Congrats! You successfully executed your first print product run. Production ran with relatively few hiccups, your marketing campaign was a success, and clients are raving about your product. Well done! You’re ready to create more items, so you need to save as much time as possible running your first reprint of the initial product. Here […]
Start Now: New Products Take Longer Than You Think
New products and innovation are absolutely essential to the growth of your business, and the “hows” and “whens” of producing them are just as important as the “what” of the products you create. New product development takes time and a lot of energy, and it’s often more of each than one would expect. While there […]
What Affects the Cost of a Printing Project
Printing costs can vary depending on several factors. Knowing what goes into pricing helps you plan better and avoid surprises. Key Factors That Impact Cost Why Cheap Can End Up Costing More Lower prices can sometimes mean lower quality or more issues during production. Investing in the right setup can save money in the long […]
Book Printing 101: Binding, Paper, and Trim Sizes Explained
Short Summary A clear, practical guide to the core elements of book manufacturing—binding styles, paper types, and trim sizes—so you can design a book that prints well and feels right in the hand. Book Printing 101: Binding, Paper, and Trim Sizes Explained Most authors and publishers spend their energy writing, editing, and designing the book. […]