Start Now: New Products Take Longer Than You Think
New products and innovation are absolutely essential to the growth of your business, and the “hows” and “whens” of producing them are just as important as the “what” of the products you create. New product development takes time and a lot of energy, and it’s often more of each than one would expect. While there […]
Printing the Right Calendar to Enhance Your Brand
One of the regular questions asked of successful people when interviewed concerns their daily routines. And some of their answers are fascinating, to say the least. Many very successful people wear the same clothes every day or eat the same thing for a given meal or set aside specific times for specific activities on a […]
Why Working with a Designer Makes a Difference
At Codra, we’ve seen firsthand how thoughtful design can elevate a project from good to exceptional. While it may be tempting to handle design internally or use templated tools, partnering with an experienced designer can make a significant difference in both the process and the final results. Turning Your Ideas into Reality Every project starts […]
How Coffee Table Books Tell a Compelling Story for Donors
One of the biggest struggles nonprofit organizations face is how to inform people about their cause while inviting them to join in the mission. Digital media is very helpful in the process, but there are several advantages to quality print products, such as a well designed coffee table book. Here are a few perks coffee […]
Creating Kids’ Products? Make Sure You Include These…
The kids’ market is a crowded one. So a lot of buyers are loyal to brands who can meet all of their needs. Here are 5 items you need if you plan to develop a kids collection: Flash CardsFlash cards offer so much creativity, flexibility, and opportunity when it comes to content. The only limiting […]
What Is a Dummy and Why it Matters?
If you’re working on a printed project, you may hear the term “white dummy.” While it might sound technical, it’s actually a simple and helpful part of the process. A white dummy is a blank sample of your project, created at the start of your project. It shows the size, shape, page count, and structure […]